40.721706
Exhibit 005
-73.998542

DESIGN DETAILS

Design Timeline:
4 weeks
Build-Out Timeline:
48 hours
Size of Space:
2,200 square ft.
Location:
Soho, New York
Launch Date:
November 2018
Duration:
1 night

A collaborative event between Arianna Huffington’s media company Thrive Global and sound innovator Bose. To celebrate the launch of Bose’s noise-masking sleepbuds, the partners requested an experience spotlighting the wireless sleep aids. We suggested an immersive experience inspired by a starry night sky and a contrast of light and dark to reflected the bud’s pre-loaded sleep sounds. In exploring a bedtime mood, we dressed the space with dim lighting and mellow music. A curated “Sleep Better” cocktail list completed the pop-up.